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The Only Platform Built for This

Aparagon is the first self-service platform designed specifically to help non-merchant advertisers access Amazon Ads and easily activate its most powerful advertising tools.

Unlock the Power of Amazon

The Aparagon Marketing Platform helps advertisers and their agencies reach customers using the most accurate and comprehensive consumer database ever assembled.

Use Aparagon to leverage the power of Amazon’s purchase-backed data by activating audiences for your business based on what people search, buy, and get delivered to their front door. Have confidence in accurate data that’s reinforced by the billions of transactions that occur every time a purchase is made or someone logs in to an Amazon owned property.

Through the Platform, every business now has the power to launch digital ad campaigns to custom audiences across Amazon’s premium advertising inventory, including:

  • Amazon.com
  • Prime Video
  • Twitch
  • Streaming TV
  • Audio Ads
  • Thousands of premium websites and apps across the open internet

Improve Customer Acquisition Cost

Aparagon specializes in helping non-merchant advertisers improve their customer acquisition cost by leveraging Amazon’s consumer data and powerful advertising tools with our insights engine.

The Aparagon Marketing Platform is designed to harness the continuing flow of first-party data from both non-merchant advertisers and Amazon. Our closed-loop design creates a dynamic flywheel — constantly learning and evolving — with the explicit intent of helping our users generate better outcomes for their businesses.

Aparagon + Amazon makes it convenient and easy to deploy audiences with more accurate match rates, better identity precision, and higher conversion rates. Simply put: the audiences built within the Platform are better. Plus, no prior experience or technical coding required for data integration.

In one consolidated and easy-to-use place, the Aparagon Marketing Platform enables users to build custom audiences, manage creative, target those specific prospects with digital ad campaigns, and measure results with meaningful, tailored attribution metrics.

Built for Lead Generation and Growth

Generate new leads specific to business

Reach better and more qualified prospects

Expand beyond standard social and search

Measure outcomes tailored to your needs

Launch ad campaigns quickly and easily

And because you’re advertising through Amazon’s vast ecosystem, you can take advantage of premium inventory at a more efficient cost than through other channels.

Let Amazon go to work for your business with the Aparagon Marketing Platform.

The Only Platform Built for This

Aparagon is the first self-service platform designed specifically to help non-merchant advertisers access Amazon Ads and easily activate its most powerful advertising tools.

Amazon Ads has historically been reserved for Amazon.com merchants (i.e. retailers) and large brands with huge budgets. Aparagon removes these barriers and makes Amazon Ads available to businesses of any size, including those with limited IT capabilities.

We offer you the ability to conveniently deliver digital ads through Amazon as well as the insights necessary to optimize campaigns based on your specific business needs.

Our platform gives every business – no matter size or ad budget – a seat at the table.

Access

  • No minimum spend requirements
  • No cost to set up an account
  • No maintenance fees

Convenience

  • Everything in one place
  • Direct connection to Amazon
  • Account setup within 24 hours

Simplicity

  • Build custom audiences
  • Track leads and conversions
  • No prior experience required

Why Amazon Ads?

Most businesses still rely heavily on Google and Meta, which are increasingly crowded and expensive. Amazon Ads offers a compelling alternative:

Lower bid competition, CPMs and CPCs
Access to Amazon’s purchase-backed data
Unlock new audiences and better attribution

It’s not just a new channel: it’s a proven and better way to reach high-intent customers.

First-Mover Advantage


Most non-retail advertisers still aren’t using Amazon Ads.
That creates an opportunity to:

  • Reach audiences before your competitors can
  • Take advantage of currently lower costs
  • Gain an early edge in your industry

 

Built for Busy Marketers


You don’t need a specialized team or weeks of training to launch a campaign. You can:

  • Build campaigns in under an hour
  • Launch in as little as 48 hours
  • Measure results in one place

Ready to get started?

Whether you’re a business owner, brand marketer, or agency, Aparagon gives you access to a powerful advertising channel that was previously out of your reach. Sign up today!

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